Zune announced this week that it will be the exclusive digital media sponsor of the 2008 Winter X Games, the world’s premier action sports event taking place January 24-27 in Aspen/Snowmass, Colorado. The sponsorship will give Zune a significant and visible onsite presence at the event and will include TV, online, and print advertising. Attendees can visit the Zune interactive village booth, where they can try out the new Zune wireless media players and take part in …